Americans eat 100 acres of pizza every day, sold from 75,000 pizza shops.
That’s 350 slices every second.
And 25% of people don’t eat the crust on their pizza.
But they still buy pizza.
Sometimes you want to have a project figured out 100% before launching it.
But what if you only had to be 75% right?
What if being 75% right still attracted 100% of the audience?